Our Strategic Direction

These are the things we will focus on to achieve our Purpose, Vision, and The Broadmead Way.

Growth

We will continue to pursue sustainable, impactful growth.

  • Management contracts with Eden Gardens (Nanaimo) and Aerosmith Lodge (Parksville)
  • Donor support to enhance the lives of the people we serve
  • Capital projects ( Nigel redevelopment project), equipment and programs

Innovation

We will embrace creative improvement in all aspects of our work.

  • Helpful Home Initiative in partnership with Best Buy — a pilot project with Veterans Health Centre to help seniors safely live at home.

Quality

We will provide best practice care, and safety for all.

  • Providing person-centered care
  • Maintaining and exceeding our Accreditation Canada Standards – Accredited with Exemplary Standards.

People

We will fully integrate The Broadmead Way into all we do.

  • Retention and Recruitment strategies: Organization wide events, Long service award program.
  • Dedicated resources to staff education. Currently providing U-First!® training.

Resources

We will have the human, financial, and information resources needed to achieve our Purpose.

  • Added Infrastructure to support the needs of staff in order to deliver our Purpose.